2023-01-08 23:37:02
After a dismal year with falling revenue and shares, gaming giants Tencent and NetEase are expected to come back stronger in 2023 as censorship regulations in China are softer than before.
More specifically, China’s National Press and Publication Administration (NPPA) recently approved for 84 domestic games in December alone and nearly 44 games from abroad – the number of games approved in more than 18 months. via.
128 games have been censored, the most prominent of which is Valorant leading as well as preparing to open in early 2023 (with plans for the upcoming Valorant Mobile). This huge total number of games is a good sign when there are only 468 domestic games and 44 foreign games in 2022 – only 2/3 of the number of games released in 2021 (679 domestic games and 76 foreign games). outside).
These changes stem from a number of policy changes on the part of China where the game industry is rated as “important” instead of just “a serious addiction”. Instead of hitting game censorship, the government’s restriction on playing time for young people is “basically solved” and this area can be exploited more effectively.
As for Tencent, the game company that is constantly acquiring new titles like Pokemon Unite and the strong development of Timi Studio Group, is still in a difficult situation as it still has financial and revenue problems in the future. difficult times in the past 2022. Although still owning two golden eggs, Honor of Kings and PUBG Mobile, the company’s revenue is still down 7% compared to the same period last year.
Either way, it seems that the overall game industry in China will start to get brighter and big game companies will make the most of this time to “make up for losses” during the censorship period and the Covid-19 pandemic. can explode again at any time in this country of billions of people.
#China #relax #game #censorship #game #giants #break
